INS in the Media

There are always great things happening at INS. Check out our latest media stories highlighting the excellence of our leaders and team:

INS is one of HRD’s Innovative HR Teams 2019

7 March 2019 – Human Resource Director Magazine

“INS is a small business with an oversized commitment to HR, aimed at creating a workplace which supports employees and allows them to do great work.”

AHRI celebrates the best in HR

3 December 2018 – AHRI

“INS proved you don’t have to be a large, established corporation in order to model innovative flexible work options by claiming the Elizabeth Broderick Workforce Flexibility award.”

Councils brace for ‘retirement wave’

12 November 2018 – Government News

“Sophia Symeou, CEO of management and workforce consultancy INS, agrees that a noticeable trend across the sector is concern among local government leaders about the implications of an ageing workforce.”

Why women don’t ask for pay rise

12 October 2018 – ABC News

“Over my 30 years in business I have seen many things. I’d like to say that nothing surprises me anymore…”

The same article has also been featured in:

Change fatigue: how local governments can help staff

23 August 2018 – Government News

Council employees are under pressure to do more with less, and face constant change.

Making a difference: ‘I went from failing HSC to CEO’

19 July 2018 – 9Honey

Ever since she was a young girl, Sophia Symeou has marched to the beat of a different drum.

Awkward job interview moments are common, but you can play them like a boss

6 June 2018 – ABC News

While job interviews are a great opportunity to showcase your abilities, they can also present some pretty awkward moments. Written by INS CEO, Sophia Symeou.

INS – the small Aussie company outdoing Google

31 May 2018 – Parents at Work

INS Career Management is an impressive trailblazer for family friendly small businesses! The company provide a free on-site crèche, flexible working, daily yoga, boxing, walking clubs and more.

INS Career Management, workplace of excellence in supporting working parents

10 April 2018 – A Future That Works

For many working parents, the idea of having a nanny to look after your child in close proximity to your workplace for free, sounds like a dream. However, for the 45 employees at INS Career Management – a specialised HR company in Sydney – it is a reality.

Ageism in the workplace

01 April 2018 – 2UE Talking Lifestyle Radio

CEO of INS Career Management, Sophia Symeou joins Rob and Mieke to discuss ageism in the workplace.

Is this Australias best place to work?


22 February 2018 – Channel 7 Sunrise

It can be hard for employers to attract and keep good workers these days – especially parents who are torn between work and looking after their kids. One business has found the solution by creating one of the most family friendly workplaces we’ve ever seen!

Career transitions are possible at any age.

20 February 2018 – ABC News – Sophia Symeou

Instead of a job for life, it’s now generally accepted we will have a portfolio of careers — a series of roles and three to four different career paths.

INS is the Aussie company ‘putting Google to shame’

15 February 2018 – – Lisa Mayoh

We’ve all heard about those cool offices with bean bags, ping pong tables and free food. Those perks have nothing on this.

The same article has also been featured in:


The state’s HSC students found out today whether they’re going to university and if they got into the course they wanted.

12 January 2018 – 7 News Sydney

Our CEO, Sophia Symeou, appeared on Channel 7 news recently discussing the notifications of university entries for high school graduates. While university is the path of choice for many, there are multiple journeys a career seeker can take.